编译：jifefeng

News.com for iPad是一个基于注册用户的应用网站。注册用户每周支付99美分或者一年支付34.99美元，即可获取所需信息。这个网站由一家名为Betaworks的技术孵化器与纽约时报联合开发，终于将于近期准备发布了。

网站的亮点在于，它能智能跟踪用户所读和喜欢读的内容，从而提供用户感兴趣的材料。这项应用还可以将那些在twitter、facebook这些社会化网站中流行的内容和链接推送到用户手上，并允许用户保存以供日后阅读。同时，用户还可以对这些阅读材料在twitter和facebook上与朋友进行讨论。

也许这一网站的另一个特色可能是它的商业模式：公司将根据内容被用户使用的次数，按月给出版商付费。该公司老板如是说：

“We are trying to create a great social reading experience and make sure publishers get paid for people reading their stuff. “ 我们试图创建一个社会化的阅读模式，出版商能通过读者的阅读行为获取收益。

这篇文章的素材来自《纽约时报》，因为现在阅读纽约时报也有时间限制了，我也将原文转过来，如下：

News.Me, Social News Service, Debuts for iPad

By JENNA WORTHAM  April 20, 2011, 11:50 AM

News.me for the iPad is subscription-based, costing 99 cents per week or $34.99 for the year.

News.me, the long-awaited social news service developed in collaboration with Betaworks, a technology incubator, and The New York Times Company, is ready for its debut.

News.me is a newsfeed that uses artificial intelligence to monitor what people are reading and learn what they like to read; it then provides articles and links that will probably be of interest. The service will also display popular articles that are ricocheting around the Web through sites like Twitter and allow its users to save interesting articles to read later, using Instapaper, or share them through Facebook, Twitter and e-mail.

John Borthwick, chief executive officer at Betaworks, said on Wednesday that the application, which will be available first for the iPad, is scheduled to appear in the Apple iTunes store for download beginning Thursday. The iPad application is subscription-based, costing 99 cents a week or $34.99 for the year. Those without iPads can also sign up to receive free daily digests of article recommendations via e-mail.

News.me’s most interesting feature may be that it allows people to follow the articles being read and discussed on Twitter among friends, noted technologists and early-adopters from the Web.

“Instead of only seeing what you’re Tweeting, I get to see what you’re reading,” said Mr. Borthwick. “We’re taking the social stream and flipping it on its head.”

News.me also features another interesting twist: Its business model. Mr. Borthwich says the company will pay publishers according to how many times users read an individual article from their site from the weekly fees paid by those readers.

“On one level, its very simple. If people read your content, we send you a check at the end of the month,” he said.

But on a deeper level, he said, the service is trying to build a sustainable business model for an application built by pulling in content from dozens of other sources. He said the application doesn’t do away with any pay model put in place by a news organization.

“We are trying to create a great social reading experience and make sure publishers get paid for people reading their stuff,” he said.

The market to revamp how people read the news on the Web and mobile devices is beginning to heat up.Flipboard, the iPad app that transforms social feeds from Facebook and Twitter into a reading experience that mimics a glossy magazine, recently announced it had raised $50 million in venture financing to continue building out its product. Zite is another news reader for the iPad that uses machine-learning to curate which articles to show users. And early Wednesday morning, TechCrunch reported that Trove, a service developed by The Washington Post Company that analyzes likes and other personal information from Facebook to select articles for its readers, was finally available.

But News.me might have a slight advantage over its competitors. The service relies heavily on Bit.ly, the popular link-shortening service developed in-house by Betaworks that tracks which links are shared most widely around the Web. Bit.ly processes billions of links from thousands of content providers, giving the service access to knowing what articles, topics and links are surging in popularity around the Web.

“We’re trying to create a fresh new experience for reading on the iPad,” said Mr. Borthwick.